Authentic Sauces, Trusted by Businesses Worldwide
Customized, Certified, and Ready for Your Market
Customized, Certified, and Ready for Your Market
Starting from a business pioneered by Haji Badawi and Hajjah Rupiah in 1960, building Surabaraja which philosophically "sura" means water and "baraja" means fire. The combination of these two important elements inspired them to manage the soy sauce and chili sauce industry. The long business journey built with partners is what makes Surabaraja exist until today.
Inheriting traditional recipes by maintaining good old traditions combined with the latest innovations in running this business makes us continue to improve and, Alhamdulillah, grow. Starting by using bicycles as a means of sales/marketing, now we use four-wheeled vehicles or more to distribute products across the archipelago.
Our Value
Our values are not just words—they’re the foundation of how we work with partners, serve customers, and build long-term growth in the food industry.
Maintaining and utilizing what exists based on the principle of benefit for the common good.
Insightful in building, creating, and developing as a tool for improving quality and quantity.
Addressing differences, reaching agreements as potential to be combined into strength.
Productivity with straightforward and firm commitment towards a prosperous individual.
Firmly adhering to noble values based on principles of justice.
To become a food and beverage industry company of international quality.
Alhamdulillah.. what a journey so far!!
PT Surabaraja was founded as a traditional home-based soy sauce producer in Central Java.
The first official factory was built, increasing daily production capacity up to 500 liters.
Launch of sweet soy sauce and bottled chili sauce for the local retail market.
Started establishing B2B collaborations with restaurants and distributors in the Java region.
Obtained MUI Halal and BPOM certification for all products.
Received HACCP and ISO 22000 certification as proof of commitment to quality and food safety.
Launch of OEM and Private Label lines for domestic clients.
First export conducted to Malaysia and Singapore.
Contact us for more info or you can request a quote to get an offer.
